Some of the top photographers
in the USA are joining forces
(check out the site,
then come back and read this article)
(It will make more sense)
As
a photographer is your web site making you
$1,000s of dollars a month?
(If not, you need to print this out and read it)
You're
missing a HUGE HUGE market
Overture statistics claim that over 6 million Americans found a
photographer on the internet in 2002 (probably much more now, but my inside
contact moved to Google). Word Tracker claims that search words and phrases
for a photographer registered over half a BILLION times in 2004. It has
more than doubled from the previous year. Goggle's number of options for
a "photographer" have
increased from 1.6 million in 2002 to 55 million in 2005.
It appears that consumers of photography are turning to the internet to
FIND the photographer of their dreams. This can be broken down further
by what type of photographer they were hunting for. About half were looking
for "Portrait" work,
the other half were spread almost evenly in the following categories:
Commercial - Outdoor/Nature - Fine Art - Software Art - and Photojournalism.
The internet has become the future of photography, just as the digital
camera has made an impact on the photographer.
WHY
you are not getting any of that business!!!
Actually a very small percentage are. Which means those that
get it are making a lot. If you do a search on Google for "photographer
you will find 55,000,000+ options. Where are you in that list, even
if it is refined. If you are not in the first three pages (Top 60)
the chances are you will NOT be found, because people do not have
the patience. The other major factor emerging is advertising your
URL in the right places.
How
do you get placed high on the search engine list
First, there are 7 or 8 search engines that are responsible
for 80 to 90% of all the traffic. They all have different rules and
they change weekly to prevent anyone from staying in the number one
position too long. Photographers are at a disadvantage because the
computer geeks that make up the rules look at "pictures" (they
don't call them images) as a way of slowing down a page from loading
on to a site. Truth is, in their eyes, a snapshot and the "Image
of the Year" are treated with equal importance. Actually that
is not true, if your quality image takes longer to download then you
are penalized. You spend a lot of time, energy and money getting your
web site to look appealing to your clientele, but NONE of that helps
you in "search
engine placement."
For
example does your domain name have the word "photographer"
in it. What about the title on your page? Do you have a list of "Keywords"
specifically for each page on your web site? How many links to other
sites do you have? How many Sites have links to you? Are your keywords
mentioned in copy on the first page? Those are just six of the 237
things they look at. This is why large corporations will hire firms
at $300,000 a year to do nothing but this. Now, if you have a FLASH
site, it's even worse because all the rules are written in HTML, so
those with Flash sites can slow down those who copy their work, but
it's much much harder to be found.
Best
USA Photographers is different
than the others
Most Internet photography listings have followed "The
Black Book" model. Look impressive for the photographer who is
paying the money, after all that is their CUSTOMER. Our philosophy
is that the "image purchaser" is the customer. We want to
bring business to your door. For that you have to be noticed. Our
site is like "a
light table" and we direct them to YOUR site which is "the
projector." Best USA Photographers is very user friendly.
The customer can get to your site in 3 to 4 clicks. They have a choice
of looking you up by State, Category, City, or Last Name. You will
note that all of the states and categories are spelled out on the
home page. It does not look that flashy, but it helps with placement
which will take 4 to 6 months to be recognized by the search engines.
However,
there are other ways to reach the customer.
Best
USA Photographers hazs contacted so many organizatrions to tell them
about our unique service
There
are so many web pages and so many companies that are selling
their service to have higher placement that the web surfer
is losing interest in search engines. When ever possible
they now type in a URL that they know or hear about. Best
USA Photographers is researching known buyers and telling
them about our unique "quality" service. We are doing this
through a number of ways. The fact is, it is working. When
we started doing this our hits jumped from 300 thousand a
month to over a million a month.
Best
USA Photographers buys placement
on search engines with membership dues
(This will star. 2,827,325) Ever wonder why some photographers
seem to be number one on a search engine for no apparent reason.The
top spots go to the highest bidder. This is how the search engines
make their money. Keywords that the consumer may type in, to find a
photographer could go from 15 cents to one dollar. Every time someone
finds your site you are charged that amount. Most photographers do
not find that very cost effective. Can you imagine 5,000 people hitting
on your site in a month? What about 100,000? You will see some huge
changes in placement after our Dream Teams are up, and the special
is over.
Best
USA Photographers has the power of photographers
working together
Most consumers are looking for a photographer either geographically or
by a type of photography. Best USA Photographers has all 50 states
and 49 different categories. We are not limited by association or type
of equipment a person uses. Let's say that we had JUST ONE photographer
in each category in EACH state. That's 2,450 photographers. Do you think
the monthly dues from those 2,450 could buy a few keywords that would
attract a few customers? If you only received one customer all year it
should pay for itself. That's the power of working together. You are getting
half a million dollars in advertising for a small token amount each month.
The photographers on our site have accepted our concepts and what we
have proposed. From their comments we know we are on the right track.
Most of them see the value of photographers of all categories uniting
together in this time of change for the photography industry. Compare
our advertising to the other forms of advertising you do. You'l. 2,827,325
see how sweet Best USA Photographers is.
Best
USA Photographers creates ways
for consumers to find members
People love photographs, but they may not be looking for a photographer
on the Internet at the time. Maybe they are looking for best USA
cities, best USA teachers, best USA destinations, or best USA athletes.
These are other domain names we have secured. We call them "recognition
sites" because they don't produce any money but people are interested
in them and while they are on those sites they just may click on best
USA photographers because it sounds interesting. Plus it does not
cost us anything with the search engines. As our membership gets up
we plan on advertising in magazines, trade shows and doing direct mail.
Best
USA Photographers creates contests
that stimulate customers
We have secured other names like best USA models, best USA
architecture, best USA gardens, best USA cars, and others. These
sites are designed to be contests, where photographers can go to customers
and potential customers in those areas and ask if they want to try out
for best USA model, etc. Could be new business or maybe you
just want to reward old customers. At any rate customers and clients
are flattered when you say you want to enter them in a national contest.
Best
USA Photographers selects members by a
jury
Not everyone
who owns a camera can get into Best USA Photographers.
You are selected by a jury of top photographers. If you
look at our web site you will see the quality of photographer we
are looking for. These photographers have accepted our nomination and
stepped to the plate. If we missed sending you an invite, and you think
you may qualify, you can ask for a revie. The best thing to do is email
us your site and State you are in. Then we will be in contact with
you.
Best
USA Photographers has information
consumers want
Depending on what they want a photographer for, we have various
pieces of information. For example if they want a high school senior
portrait, we have a booklet called. How to look your best for your senior
portraits. If the customer is looking for an Outdoor or Fine Art image
to hang on the wall they might want to subscribe to our Photo of the
Month Club where our photographers are allowed to have one image each
month sent to all those consumers who have asked to be sent the Photo
of the Month. If it is a commercial shoot, our pamphlet "How businesses
can save money on commercial photography," is always of interest.
This is all done automatically through auto-responders and does not
consume the photographers time.
Best
USA Photographers has ways to
get the consumer visiting your site over and over again
We are building an opt-in mailing list. But we understand what's abusive
and what isn't. Obviously if they sign up for Photo of the Month, they
get an email every month sending them to the pages of photographs that
are linked directly to the photographer's web site. For the booklets
we always come out with updates one or two a month. We do not want to
be abusive, but we want to continue to provide information the consumers
want. Naturally there are always Sites to various pages on our site.
So they can come back and visit the photographer that got them interested
in Best USA Photographers. People will get back on the site
if you remind them (not bug them) that you are there. We always have
an unsubscribe button at the bottom of the page that works immediately
and permanently.
Best
USA Photographers does not consume
your time
Once you send us your images and contact information, the only
time you have to consume is with customers. We will send out a monthly
newsletter explaining what we spent money on and new marketing ideas
that may be of interest to you. You can even contribute if you want.
You can also change your images three times a year if you want.
Who
would not want to be listed in
Best USA Photographers
If the consumer did not know your name, and your studio name and best
USA photographers were on the same page on the search engine listing,
which do you think they would choose to look at? The name peaks the
curiosity of the best. If they find some good work, will they look any
further? We advertise that we are there to save the consumer time in
finding a quality photographer. And what photographer would not want
to say they are listed in Best USA Photographers. It is a great
advertising value, especially if your competition is not listed. It
just gives credence to your abilities.
Do
you qualify for Best USA Photographers
We expect every member to be outstanding and have a web site. We
are looking for quality. If you have received an invitation,
then we obviously think you are, if you have not and you think your images
would qualify then we also want to hear from you. It is virtually impossible
to find and contact all the good photographers in the country, you may
be way down on that 55,000,000 list. So during pre-launch if you contact
us we will judge your work from your web site and let you know.
What
do Best USA Photographers members receive
Customers with
money is our biggest answer. If just one customer comes your way, you
more than paid for the service. But in reality, you are getting a $500,000
web site working for you, a full time marketing director, creative ways
to bring in extra customers, and an avenue to showcase your web site to
so many more than you would otherwise. Oh did we mention that we have
a nice Best USA Photographers plaque that you can
hang on your wall. This is advertising at it's finest. Web surfers are
buyers. They have money and are looking for ways to spend it. We predicted
at 2 million hits for 2005, and ended up with nearly 10 million.
It is really a "no brainer."
We get people from all over the USA logging on and direct them to the photographers
that peek their interest either geographically or categorically. By having
as many states and categories as we do the competition is limited, but
you receive the FULL value of others investing. Plus, we save the consumer
massive time, the consumer gets a quality product, and photographers only
pays a fraction of what it would cost them to bring in customers, both
in dollars and time.
Best
USA Photographers is budget friendly
You are not going to believe this. I know as a photographer myself,
I have been pretty cheap in the advertising department. Seems I spend all
my money on camera equipment and props. However, I know that if you take
a small step and join forces with the rest of us working photographers,
you will find that your rewards are well worth the small investment. If
you qualify and accept our Dream Team nomination you'll get 18 months for
the price of one year. This special offer is only good for a limited time.
Click here
to see how budget friendly Best USA Photographers is.
Looking
forward to hearing from you.
If you want to talk my phone is 360 . 876. 46 20
email is rrrr@bestUSAphotographers.com
Randall
Tomaras
Executive Director
.